How keyword matching works
What counts as a match, and how to choose good keywords.
Each automation has a list of keywords. When a comment contains one of them, that automation sends its reply.
The rules
- Capital letters don’t matter. LINK, Link and link all match.
- The keyword can appear anywhere in the comment, even inside another word. So “link” also matches “linked” and “blink”.
- Each automation checks its keywords in order, and automations are checked in priority order.
- The first automation that matches sends the reply. One comment never gets two private replies.
Examples
| Comment | Keyword | Match? |
|---|---|---|
| Link please! | link | Yes |
| can I get the LINK? | link | Yes, capitals don’t matter |
| just linked my shop | link | Yes, inside “linked” |
| I blinked and missed it | link | Yes, inside “blinked” |
| send me the url | link | No |
| pricing please | price | No, “pricing” doesn’t contain “price” |
| how much is it? | how much | Yes |
Choose distinctive keywords
Because a keyword matches inside other words, a short or common one can catch comments you didn’t mean.
- Ask for one word in your caption, like “Comment GUIDE for the link”, and use that word as the keyword.
- Avoid very short keywords. “in” matches “thinking”, “link” and “interested”.
- Add the other words people write for the same thing, such as url or shop next to link.
- Test with a comment from another account. Comments from your own account are ignored.
When two automations match
If a comment matches keywords in two automations, only the one higher in your list replies. Put your most specific automation at the top.
Start answering comments automatically.
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